Mediaweek Newsmakers: Simon Ryan
Speaking on the latest episode of Mediaweek’s Newsmakers podcast series, RyanCap CEO Simon Ryan has pointed to leadership instability within Australia’s global media holding companies, arguing that rapid CEO turnover at the HoldCo's is a key driver of record growth for independent agencies.
He views this churn as a symptom of networks struggling to execute consistent strategy while under pressure to consolidate, opening the door for independents to pick up talent, clients and market share.
The episode draws on new data from the Trinity P3 New Business Report and IMAA Census, which show that independents captured 64.4% of all pitch wins in Australia, up from 47.4% in 2024.
You can listen to the full episode with Simon Ryan here, or wherever you get your podcasts.